Premium High Footfall Engagement Network

Smart Engagement
Media Network
Powered By Sustainability

Binnie helps brands, offices, malls, and users connect through interactive smart screens, recycling rewards, community engagement, and measurable advertising

36,500+ Daily Footfall Across Premium Pune Locations

Waste Collected

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Total Recycled

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Binnie Smart Recycling Station
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What is Binnie?

One Platform. Multiple Experiences.

Binnie combines smart recycling, digital screens, rewards, QR code engagement, workplace communities, mall engagement, and brand advertising into a single interactive ecosystem.

Binnie
LIVE

Smart Screens

Brand campaigns run across high footfall locations.

Recycling Rewards

Users recycle waste and receive rewards through QR code interaction.

Community Engagement

Users and offices can post events, birthdays, memes, weekend plans, networking updates, and more.

Brand Retargeting

Brands receive interaction based engagement, website visits, and retargeting opportunities.

📍
5+
Premium Locations
▶️
10s
Ad Engagement
📊
100%
Measurable ROI
🌱
ESG
Certified Impact
Stakeholders

Built For Every Stakeholder

Binnie serves a complete ecosystem of brands, HR teams, agencies, and malls, each receiving a tailored, high impact experience.

For Brands

Drive Real Engagement

High visibility, active engagement, website visits, and retargeting.

Brand ads on premium DOOH screens
QR code user engagement
Real time analytics dashboard
Retargeting and website visit tracking
The Journey

From Offline Visibility To Online Engagement

A six step journey that turns offline ad impressions and recycling activity into measurable digital engagement.

STEP 01

Ad Plays On Screen

Brand ads play for 14 to 16 hours daily across premium locations.

STEP 02

User Recycles Waste

Users interact with the recycling and rewarding machine.

STEP 03

User Watches 10 Second Ad

While waiting for the reward, the user watches the complete brand ad.

STEP 04

User Scans QR Code

The user enters the Binnie platform through QR interaction.

STEP 05

Interest Based Banner Appears

Users select their interests and see relevant brand banners.

STEP 06

Website Visit and Retargeting

Users can visit the brand website and can be retargeted later.

Watch Binnie in Action

A quick, visual guide demonstrating the recycling, QR scanning, and reward flow on our active smart network.

Binnie Performance StatementBinnie is not just DOOH. It is visibility, interaction, recall, and retargeting in one platform.
Comparison

More Than A Screen

Traditional DOOH is passive. Binnie is active, engaged, and measurable, offering a fundamentally different advertising experience.

📺

Old Way

Traditional DOOH

Passive visibility
No retargeting
Generic audience
Static screen
Limited measurement
Ad only experience
Passive, no interaction
Binnie

Binnie Way

Binnie Smart Platform

Active user interaction
Retargeting enabled
Interest based engagement
Community powered platform
QR and interaction based insights
Reward + community + sustainability
Active, fully measurable
8x
Higher Engagement
3x
Brand Recall
100%
Measurable ROI

Our Brand Partners

Stori
Ur Bounce gym
Audiora
The Curry Club
Streets of Europe
Stori
Ur Bounce gym
Audiora
The Curry Club
Streets of Europe
Stori
Ur Bounce gym
Audiora
The Curry Club
Streets of Europe
Stori
Ur Bounce gym
Audiora
The Curry Club
Streets of Europe
Stori
Ur Bounce gym
Audiora
The Curry Club
Streets of Europe
Community

Screens That People Actually Want To See

Binnie allows users and offices to post content that creates daily interaction and repeat attention.

Birthday wishes
Team celebrations
Employee of the month
Office wins
Hiring updates
Weekend plans
Sports activities
Networking posts
Memes and thoughts
CSR participation

📢 When users participate, brands receive more natural visibility and stronger recall.

BD
Binnie discussionCommunity Group Chat
Aarav MehtaAdmin

Hey team! Let's start a group for the Friday team lunch. Who's in?

06:23 PM
Rohan Sharma

Rooftop bistro sounds great, count me in!

06:25 PM

Awesome! I'd love to join too.

07:49 PM
Aarav MehtaAdmin

Perfect, I've created the 'Friday Foodies' group chat. Anyone interested can join!

10:22 AM
Aarav MehtaAdmin

See you all there! 🍔🥗

01:24 AM
Type a message...
LIVE FEED
Pune Network

Premium Pune Network

Reach working professionals, mall audiences, founders, startups, and corporate employees across Binnie’s smart engagement network.

🏢IT Park Hub

M Agile, Baner

Baner, Pune
Footfall
15,000+ daily
Audience
Tech Professionals
Inside Smartworks IT Park
Smart Screen Active
QR Enabled
Coming Soon
🏢IT Park Hub

43EQ, Baner

Baner, Pune
Footfall
9,000+ daily
Audience
Tech Professionals
Inside Smartworks IT Park
Smart Screen Active
QR Enabled
🇪🇺Lifestyle High Street

Streets of Europe

Hinjewadi, Pune
Footfall
4,500+ daily
Audience
IT & Retail Mix
Premium High Street
Smart Screen Active
Food and Lifestyle Hub
Coming Soon
🌆Business Hub

AP81, Mundhwa

Mundhwa, Pune
Footfall
8,000+ daily
Audience
Corporate Teams
Google, Zomato and Startups
Smart Screen Active
Community Feed
Coming Soon
Network Reach

Total Footfall: 36,500+ Daily Reach

M Agile
43EQ
AP81
Hinjewadi
All locations live
Expanding soon

Advertise Across Locations

Deploy campaigns across Pune's highest footfall IT Parks and Malls with Binnie.

Our Locations

Impact at Premium Locations

See how our smart bins are maintaining cleanliness and inspiring communities at top tech parks and malls around you.

Streets of Europe Mall

Streets of Europe Mall

Ankush, GM at SOE, Hinjewadi, Pune

"Partnering with Binnie has brought a noticeable improvement to waste management at Streets of Europe Mall. Visitors are actively engaging with the bin, ensuring proper waste segregation which supports efficient recycling. This has helped reduce littering and maintain better cleanliness in the area, while encouraging more responsible behavior among users."

Client Success Stories

Trusted by Forward Thinking Brands

Discover how our brand partners are driving engagement and measurable sustainability impact with Binnie’s innovative platform.

Stori

Stori

Marketing Team, Stori

"Binnie’s platform stood out by turning everyday actions into meaningful brand interactions, delivering both engagement and positive environmental impact."

UrBounce Gym

UrBounce Gym

Operations, UrBounce

"Binnie helped us capture real user attention through an innovative and engaging platform, while aligning with our sustainability goals."

The Curry Club

The Curry Club

Founder, The Curry Club

"Partnering with Binnie allowed us to engage users in a unique and interactive way while promoting sustainability."

Audiora

Audiora

Team Audiora

"A unique and impactful way to engage users while supporting sustainability."

Sustainability

Sustainability That Creates Measurable Impact

Binnie encourages smart recycling, responsible waste disposal, workplace participation, and ESG friendly engagement.

ESG Dashboard

Environmental Impact

LIVE DATA
... kg
Waste Recycled
94%
ESG Participation
12,450+
Rewards Claimed
380+
Office Activities
Monthly Recycling Activity+23% WoW ↑
NovDecJanFebMarAprMay

Recycling participation data

Granular tracking of user and office recycling actions.

Waste collection insights

Detailed records of total volume and materials reclaimed.

CSR activity tracking

Monitor green campaigns and employee volunteering efforts.

Office sustainability reports

Monthly reports mapping green progress and ESG metrics.

Participation certificates

Official verification certificates for participating locations.

Dedicated office dashboards

Special portals for HR and office management to track stats.

🌱 Binnie helps offices and brands connect visibility with environmental responsibility.

Campaign Analytics

SaaS Grade Performance Tracking

Every Binnie screen is a digital performance marketing node. Get absolute visibility into scans, attention time, demographics, and campaign ROI.

Average Engagement Rate
14.2%+3.8%
Compared to 2.4% industry average
Total QR Interactions
84,320+24.5%
Direct physical to digital scans
Average Interaction Time
42s+12.1%
Duration of post scan engagement
Live Campaign Console

Weekly Interactive Scans

Total mobile scans driven by on-screen campaign codes

+18.4% WoW
MonTueWedThuFriSatSun

Audience Metrics

👥
Male and Female split
48% and 52%
🎂
Avg. User Age Group
22 to 38 years
♻️
Returning User Rate
62.4%
🎁
Promo Code Redemption
28.5%
Want to launch a targeted campaign?
Connect With Binnie

Ready To Build
Smarter Engagement?

Partner with Binnie to reach premium audiences through interactive media, rewards, sustainability, and community participation.

36.5k+
Daily Reach
5+
Premium Hubs
100%
Measurable ROI
ESG
Certified Impact